At FedEx Freight Communications, it’s all about measure, measure, measure. Learn how FXF Communications uses a quality mindset to measure its internal communications, without fancy tools and programs, so the right content is in the right channel at the right time. You will also learn how the company reaches its frontline, which is the vast majority of its 40,000-team member population.
- Learn how to take an “inside the box” approach to measuring your communications
- How to develop a Communications Effectiveness Survey
- Value of using dashboards and scorecards to support your communications initiatives
- Engage the frontline with useable and useful content
Wes Milligan,
Internal Communications ManagerFedEx Freight
